While there are several critical areas within a comprehensive data strategy, there are three foundational pillars that your business needs to get right: 1. Data Integration This is how you create a “single source of truth” around a thing your business care about (orders, customers, product etc…). Creating a single source of truth is vital for efficiency and decision-making. Data integration ensures that your key business metrics—whether customer profiles, order histories, or product data—are consistent across systems. Without a unified data foundation, your team will spend more time reconciling discrepancies than extracting insights. With the right integration, you can focus on analysis, not firefighting. 2. Data modeling Think of a data model as the blueprint of your business’s data landscape. A well-designed data model shows how information flows and connects throughout your organization. Get this right, and you’ll not only simplify data integration and reporting but also make it easier to onboard new employees and build scalable analytics infrastructure, like data warehouses. 3. Business Intelligence Business Intelligence tools and processes provide decision-makers with a complete, data-driven view of their operations. BI goes beyond just dashboards—it involves setting up robust infrastructures like data warehouses and ETL (Extract, Transform, Load) tools to ensure timely, accurate reporting. With the proper BI setup, you empower your team to make faster, more reliable decisions based on real-time insights. Everything else will come easy if you can get these pillars right. All the Best, Tucker
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